Backend admin navigation — from object-first to job-first · Breakmark Checkin follow-up, Jun 2026
Today the admin sidebar mirrors the database (Catalog, Teams, Orders, Carts) rather than the jobs people actually do. One 27-item flat menu, one undifferentiated role, no global search or context. The proposal: regroup into 4 task domains, add a global top-bar (omni-search + store/team context), and guard routes by role so the menu sets up real per-persona front doors — the foundation for licensing the platform to other businesses.
The structural change at a glance — same product, regrouped navigation
What lands where — and the per-persona front door each domain creates
The CS & fulfillment daily driver. Carts moves out of System to sit beside Orders; "awaiting shipping" and recovery queues live here.
Everything about standing up and configuring a store. Groups gets reconciled against Teams→Stores; promotions get one canonical, editable home.
The 8 analytics pages collapse under one domain, with "act" affordances added (recover cart, pause promo) so you analyze and act in one place.
All the cold, infrequent destinations gathered in one place instead of diluting the top level. Collapsible per persona.
Mockups are directional — exact labels, icons, and grouping are open for discussion. Companion decks: team-captain-setup-layouts.html · customer-store-manager-ia.html. Full rationale in admin-ux-analysis.html.